Want to sell in Brazil, but don't know where to start?
Stride helps foreign companies understand the Brazilian market, find opportunities and build the right commercial path — without requiring a full local operation from day one.
From international interest to the next commercial step
Stride translates Brazil for your company and your offer for the local market. You don't have to figure out the first step alone.
01
Diagnosis
We understand your product, goal, stage and market hypothesis — and clearly state what must be validated before you invest.
02
Connection
We identify and introduce buyers, distributors and partners suited to your product and stage.
03
Development
We act as your commercial point in Brazil: pipeline, follow-up, meetings and qualified opportunities, with transparency.
04
Coordination
We support the conversation between your company, customers, logistics operators, importers and partners — with clear responsibilities.
Choose your path
Start with the necessary path, not the maximum structure
Modular engagement: you contract only the level of support your market evidence justifies. The choice of path depends on your company's stage, product and market complexity.
01
Entry diagnosis
Product, goal, stage and market hypothesis.
02
Market mapping
Segments, buyers, channels, competitors and initial risks.
03
Commercial connection
Introduction of qualified opportunities, buyers, distributors or partners.
04
Local representation
Your company's commercial point in Brazil, with pipeline and follow-up.
05
Channel development
Search for distributors, integrators, representatives or strategic partners.
06
Operation coordination
Support for the conversation between company, customer, logistics operator, importer or partner.
07
Import or distribution
Only when it makes strategic and economic sense for the project.
Positioning
What Stride is — and what it is not
Stride is
A Brazilian market-entry and business development channel
A commercial facilitator with local vision
A partner that structures next steps
A modular operation, adapted to the company's stage
A bridge between foreign supply and Brazilian demand
Stride is not
A generic promise to “sell any product”
A customs broker or a law firm
A guarantee of sales, licenses or approvals
A company that must buy and stock every product
A catalogue reseller without curation
Why Stride
We don't promise Brazil is simple
We show what needs to be understood, who needs to be involved and what the next step can be.
Entry proportional to your stage
You don't need stock or a subsidiary to begin.
Access and development
We follow the opportunity beyond the first contact — we don't just make introductions.
Translation between markets
We translate expectations, language, pricing and process between the parties.
Partner curation
We work with companies whose offer has a credible reason to enter Brazil.
Evidence-led execution
Each next step is based on what the market and commercial conversations demonstrate.
Local transparency
You see what is happening in Brazil: pipeline, assumptions and documented next steps.
Trust before case studies
Stride is new. The experience behind it is not.
We do not yet present a portfolio of Stride case studies — and we will not replace that absence with promises. Trust starts with who is sitting across the table: professionals who have done this work before, know where it stalls, and make the process, criteria and limits visible from the first conversation.
What this means in practice
01
Diagnosis before a proposal
We first understand the product, context and market hypothesis. Only then do we recommend a path.
02
Disciplined selection
We are not trying to fill a catalogue. We assess whether there is a credible commercial reason to represent each offer.
03
Transparent pipeline
Conversations, progress, obstacles and next steps remain visible — including when the market response is not what was expected.
04
Clear limits
If a decision depends on the client, the market, a public authority or a third party, we say so. We do not promise what we cannot control.
Who is behind Stride
Experience and perspective in industrial B2B
Two partners with complementary backgrounds in industrial B2B and the expansion of international brands.
Pedro Soares
PS
Fifteen years at the Schmersal Group, a German manufacturer of industrial safety devices, introducing foreign brands and product lines into new Latin American markets.
Worked across Foreign Trade, Product, International Sales and later as Export Manager, leading 15 people in six countries and developing the LATAM/Intercompany commercial policy.
Built revenue from zero in Chile, Colombia, Panama and Germany; introduced mechanical protection lines in Brazil and Mexico; and opened the Mexican subsidiary, tripling revenue before the operation was formally established.
B2B · Channels · Negotiation
Advisory partner
AP
Brings to Stride a commercial career in industrial B2B built at heavyweight international brands: export sales at WIKA (test and measurement equipment) and indirect channel supervision at SMC Corporation — automation and pneumatics, one of the largest global manufacturers in the sector — where the work was developing and managing a distributor network.
Today he runs a Brazilian industrial B2B company.
At Stride, he combines a capital contribution with a network of contacts in Brazilian industrial B2B and hands-on experience in channel development.
Industry · Channels · Commercial management
Who we work with
Criteria, not catalogue
We don't automatically represent any company. We assess the Brazil-entry fit before proposing a path.
Clarity of value
Does the product solve a relevant, understandable problem for Brazilian buyers?
Delivery capacity
Lead times, volumes, support and documentation compatible with the market?
Differentiation
Is there something beyond price that justifies developing the offer?
International readiness
Materials, export pricing and openness to adapt?
Regulatory viability
Can the sales, import and compliance path be responsibly investigated?
Commercial commitment
Is the company willing to invest time, information and resources to test the market?
We prioritize industrial, technical and technology products: equipment, components, energy, automation, infrastructure, construction and professional solutions.
How it works
A guided journey, from first contact to decision
1
Qualification call
You reach out and we confirm product, goal, territory, stage and expectations.
2
Path recommendation
We recommend a level of engagement — not necessarily the full operation.
3
Diagnosis and plan
Clear scope and assumptions before any execution.
4
Transparent execution
We research, connect, represent or coordinate — with a tracked pipeline.
5
Review and decision
Together we review results and decide whether to expand, adjust or close the work.
For Brazilian buyers and partners
Looking for a foreign solution or new products for your portfolio?
Distributors, representatives, integrators and Brazilian companies can also talk to Stride. Qualified local demand can be routed to the foreign companies we represent.